Web Survey Bibliography
The Confirmit Annual MR Software survey, now in its eighth year, is conducted annually by meaning ltd, an independent research technology consultancy in London, UK. The survey provides a unique set of information and insights into the interplay of technology and methodology within the market research industry. It provides a snapshot of current usage and attitudes and predictions from practitioners, and identifies trends from a number of tracking questions that are asked repeatedly each year. This year (and in several previous years), the survey has been kindly sponsored by Confirmit, and is therefore known as the Confirmit Market Research Software Survey. The survey comprises a sample of 230 market research companies globally, selecting individuals who are responsible for, influential in or aware of technology decisions within their company. The sample is drawn to ensure representation of three global regions: North America, Europe and Asia Pacific, balanced to represent the relative amount of research carried in these regions, according to figures published by ESOMAR. The survey consists of a self-completion interview on the Web, comprising around sixty questions and timed to last approximately fifteen minutes. Sample is obtained from a variety of sources:
- Participants who agreed to be re-contacted from the previous year’s survey
- Sample compiled by meaning ltd including
- Sample provided by the survey’s sponsor, Confirmit
- Sample from 2009 and 2010 surveys
We estimate the response rate (measured as the number of effective invitations issued, after the removal of bounce-backs, divided by the number of complete interviews achieved) to be 6% (compared with 10% in 2010). However, our invitation makes it clear that the survey is concerned with research technology, and is addressed to those who are decision-makers or influential in technology decisions, so we are aware that there is an unknown level of screening out taking place before any response is recorded. A truer measure of response would be among those eligible to participate (senior technology practitioners within research companies), and that we are unable to calculate. The survey has succeeded in including a large proportion of senior people within the target group from bona fide research companies. Furthermore, many of the trends measured by the survey show a high level of consistency with previous years, so we do consider that the findings are of value. However, due to the nature of the sample, as in pervious years, we do not attempt to estimate a margin of error, and advise caution in the interpretation of the findings. This report concludes with an analysis of the sample composition, in Chapter 11 (p, 72) The 2011 Survey, as in previous years, comprises a mixture of tracking questions and new questions for that year, which explore topics of the moment. For 2011, we have explored four such topics: Handling unstructured text (Chapter 3, p. 22), ‘New MR’ methods (Chapter 4, p. 30), Smartphone usage on conventional online surveys (Chapter 5, p. 42) and Data Visualization (Chapter 6, p. 46). Tracking questions follow in Chapters 6 onwards (starting on p. 46).
meaning Itd Homepage (abstract) / (full text)
Web survey bibliography - Reports, seminars (231)
- Understanding Society Innovation Panel Wave 4: Results from Methodological Experiments; 2012; Burton, J., Budd, S., Kaminska, O., Uhrig, S. C. N., Brown, M., Calderwood, L.
- The Propensity of Older Respondents to Participate in a General Purpose Survey; 2012; Lynn, P.
- Mode-Switch Protocols: How a Seemingly Small Design Difference can affect Attrition Rates and Attrition...; 2012; Lynn, P.
- The Confirmit Annual Market Research Software Survey 2011; 2012; Macer, T., Wilson, S.
- Marktforschung mit dem iPad-Panel von Axel Springer Media Impact; 2012
- The Impact of Visual Design in Survey Cover Letters on Response and Web Take-Up Rates; 2012; Mockovak, W.
- Inventory of published research: Response burden measurement and reduction in official business statistics...; 2011; Giesen, D. & Snijkers, G. (Eds.), Bavdaz, M., Bergstrom, Y., Gravem, D. F., Haraldsen, G., Hedlin, D...
- Less questions, more data: Revitalizing the european currency in single source affluent audience measurement...; 2011; Hartman, H.
- Linking website exposure data to survey data: A single-source solution; 2011; Krahn, J., Landi, J., Melton, E.
- Inference in surveys with sequential mixed-mode data collection; 2011; Buelens, B., van der Brakel, J.
- Search and email still top the list of most popular online activities; 2011; Purcell, K.
- On the experience and evidence about mixing modes of data collection in large-scale surveys where the...; 2011; Dex, S., Gumy, J.
- What is Probit; 2011
- User agent; 2011
- Unpublisihed internal Google report on break off rates by device type; 2011; Callegaro, M.
- The impact of cookie deletion on site-server and ad-server metrics in Australia. An empirical comScore...; 2011
- State of mobile measurement; 2011; Gluck, M.
- SDSC Announces scalable, high-performance data storage cloud; 2011
- New Esomar survey on use of cookies and tracking technologies; 2011
- Mobile, webmail, desktops: Where are we viewing email now?; 2011
- Just published: Forrester Wave™ of enterprise feedback management satisfaction and loyalty solutions...; 2011; McInnes, A.
- ISER working paper 2011-31. Is it a good idea to optimise question format for mode of data collection...; 2011; Nicolaas, G., Campanelli, P., Hope, S., Jaeckle, A., Lynn, P.
- Internet access quarterly update 2011 Q1; 2011
- Households with Computers, Telephone Subscriptions, and Internet Access, Selected Years, 1997 - 2010; 2011
- GRE® program announces big benefits and big savings for GRE® test takers worldwide; 2011
- Google and Kantar develop measurement panel; 2011
- Global market research 2011; 2011
- Eurobarometer Special surveys: EB75.1 E-Communications Household Survey. Special Eurobarometer 362; 2011
- Causes of survey incompletes: Why panelists say they abandon surveys; 2011; Henning, J.
- Beyond data stability: Rising above quality concerns; 2011
- Background - QSOAP; 2011
- Standard Definitions: Final Dispositions of Case Codes and Outcome Rates for Surveys 2011; 2011
- Web Survey Methodology: Interface Design, Sampling and Statistical Inference; 2011; Couper, M. P.
- Effect of interview modes on measurement of identity; 2011; Nandi, A., Platt, L.
- Maintaining Cross-Sectional Representativeness in a Longitudinal General Population Survey ; 2011; Lynn, P.
- Understanding Society Innovation Panel Wave 3: Results from Methodological Experiments; 2011; Burton, J., Budd, S., Gilbert, E., Jaeckle, A., McFall, S., Uhrig, S. C. N.
- The Effect of a Mixed Mode Wave on Subsequent Attrition in a Panel Survey: Evidence from the Understanding...; 2011; Lynn, P.
- Is it a good idea to optimise question format for mode of data collection? Results from a mixed modes...; 2011; Nicolaas, G., Campanelli, P., Hope, S., Lynn, P., Nandi, A.
- In the Face of Declining Budgets: The Student Experience at Washington State University ; 2011; Allen, T., Dillman, D. A., Garza, B., Millar, M. M.
- Framing Effects and Expected Social Security Claiming Behavior; 2011; Brown, Je., Kapteyn, A., Mitchell, O. S.
- Framing Effects and Expected Social Security Claiming Behavior; 2011; Brown, Je., Kapteyn, A., Mitchell, O. S.
- Computer Assisted Interview Testing Tool (CTT) - a review of new features and how the tool has improved...; 2010; Stark, R., Gatward, R.
- Address-based Sampling Nets Success for KnowledgePanel® Recruitment and Sample Representation; 2010; DiSogra, C.
- Mixed-Method Approaches to Social Network Analysis; 2010; Edwards, G.
- Measuring Intent to Participate and Participation in the 2010 Census and Their Correlates and Trends...; 2010; Pasek, J., Krosnick, J. A.
- What it takes to be a top 100 website; 2010
- The psychology or survey response. An ASA webinar; 2010; Tourangeau, R.
- Site-intercpet survey best practices; 2010; Henning, J.
- Real ID. State of The Art Representative and Repeatable Online Samples. Behaviorally Profiled Respondents...; 2010; Gittelman, S. H., Trimarchi, E.
- Overview of data collection methodology; 2010